Technology is a wonderful thing, don’t get me wrong. It has changed our lives immeasurably, and when applied properly, this change is positive. But keeping up with the “latest and greatest” in technology presents an interesting paradigm. At what point does the race to improve technology outpace the benefits that technology brings us? This is a phenomenon known as “feature creep.”
We’re constantly being implored to “upgrade” anything we own that is remotely electronic. Whether it’s the operating system of a computer, or your mobile phone, we’re cramming more features into the things we use daily.
To give you an example, I recently upgraded my operating system because I heard that it had some great new features, which turned out to be true. But the new OS routinely fights with old software and plug-ins that I already have installed, making for an often unpleasant experience (aka crashing..) So am I better off for upgrading? Hmmm, I’m not sure yet…
Here’s another example. My old faithful coffee pot finally died an unceremonious death yesterday, so I went out and purchased a new one. LOTS of cool features on this new one — it even uses the word “Programmability” which should have immediately made me tremble. (Let’s not lose site of the fact that all I want is a hot cup of coffee..)
Well, after 45 minutes of reading the owner’s manual several times, I figured out how to make a cup of coffee with this baby. And it was a good cup of coffee mind you… but 45 minutes? And I’m an Engineer, for goodness sake!
So how does this rant relate to Real Estate and homes? Well, our homes are being invaded by technology. TV’s, ovens, washers and dryers, sound systems, and heating controllers all have small microprocessors running them. Consequently, it’s irresistible for manufacturers to program lots of features into these appliances…whether we need them or not. Some feature are definitely cool, some we wouldn’t use in a million years.
Is having all of these features good if you’re selling your home? Not necessarily. I was showing one of my clients a home a few weeks ago, and we made the mistake of trying to figure out how the heating system worked. I’m pretty sure we could have altered the path of the Space Shuttle with this heater controller, but I’ll be darned if we could get the heater to go on. Needless to say, this didn’t make a positive impression on my buyers.
The point here is that it’s very easy to try and fix what wasn’t really broken, and in the process end up making our lives more complicated, rather than less complicated. Just today, the San Jose Mercury News announced that Google and Apple were the two highest ranking tech companies in customer (i.e. you and I) satisfaction rating. Here’s the article:
Apple and Google Score High
Why do you think people love those products so much? Because they’re SIMPLE, and they work. So be sure to keep that in mind when you consider installing that rack server in your basement that controls the exterior lights, hair dryer, coffee maker, 24-track surround sound, and is web-accessible from your iPhone while you are in a business meeting. While it may be the cool thing to do, the sheer complexity of the technology may be too intimidating for many buyers…. And that’s how “Feature Creep” can hurt real esate.
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